Branding, Graphic Design

Effective branding and graphic design creates a strong visual identity, ensuring it resonates with your audience and clearly communicates your message. After creating initial concepts, I collaborate closely with clients to guarantee an effective direction.

Head of creating the look and feel of the Hudson County initiative Vision Zero, aimed at eliminating all deaths and serious injuries on its roadways, and ensuring that safe, comfortable transportation is a right for everyone who moves to and through our community.


Tasked with rebranding the entirety of the Hudson County Open Space Trust Fund. This included creating new logos, signage, color palettes, and layouts for the 2023 and 2024 Recommendations Reports, detailing the plans and applications.


Determined the overall branding of Clean Hudson, tackling water pollution in Hudson County from a holistic perspective including education, community clean ups, and workforce development trainings. An impactful partnership made possible through funding from the United States Environmental Protection Agency’s (EPA) grant program.


Established all of the branding and web design for the West Hudson Circulation Study, a transportation study for the West Hudson region of Hudson County New Jersey, which includes the Borough of East Newark, Town of Harrison, and Town of Kearny.